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Facto Lite vs Pipedrive for Indian Sales Teams

By Himanshu Bhati, Head - Business Development (India), FactoChecked against the product on

Is there a Pipedrive alternative built for small Indian businesses?

Facto Lite is one. It keeps leads, scheduled follow-ups and quotations with your GSTIN in one CRM, priced flat for up to 10, 50 or 100 users. Pipedrive charges per seat and has a large integration marketplace, so a sales team that lives inside its pipeline and its email may still prefer it.

Side by side

Facto Lite and Pipedrive, row by row.

The marker says which side is better at each row. Where Pipedrive wins, it says so.

  • The pipeline

    Pipedrive
    Pipedrive
    Customisable pipelines, deal rotting, a calendar view and activity management on every plan
    Facto Lite
    Deals move through stages, and each lead has an owner and scheduled follow-ups with reminders you switch on per follow-up
  • Products on a deal

    Even
    Pipedrive
    A product catalogue on every plan
    Facto Lite
    A product list with prices and GST rates, used on quotations
  • Quotations

    Facto Lite
    Pipedrive
    Smart Docs fills quotes and proposals from deal and product data. It is included on Premium and Ultimate, an add-on on Lite and Growth, and needs Google Drive, OneDrive or SharePoint connected
    Facto Lite
    Built into the CRM: a GST rate on each line, both GSTINs on the PDF, and a share link for the customer
  • Automation

    Pipedrive
    Pipedrive
    Automations with delays and if/else steps, from the Growth plan
    Facto Lite
    Assignment rules route new leads, and workflows run on CRM events
  • Email

    Pipedrive
    Pipedrive
    Email sync from the Growth plan
    Facto Lite
    No email inbox. Emails are logged as follow-ups
  • Integrations

    Pipedrive
    Pipedrive
    Over 500 integrations in its Marketplace
    Facto Lite
    No API or webhook for pushing leads in from another system
  • HR, payroll and team tasks

    Facto Lite
    Pipedrive
    Not in its plans
    Facto Lite
    HR & Payroll and Tasks are modules on the same login
The bill

What you pay for, and how it grows.

Facto Lite’s own prices, as published on the pricing page. For Pipedrive, only how the cost behaves: their prices are theirs to state.

How it is charged

Facto Lite: Per module, flat by band: CRM is ₹2,999 a month for up to 10 users

Pipedrive: Per seat, charged whether or not the seat is assigned to anybody

As the team grows

Facto Lite: Moves only at 10, 50 and 100 users: CRM for up to 50 is ₹5,999 a month

Pipedrive: Rises with each seat

Add-ons

Facto Lite: A module’s price covers the whole module, quotations included

Pipedrive: LeadBooster, Projects and Smart Docs are bought separately on Lite and Growth, and included on Premium and Ultimate

Paying yearly

Facto Lite: CRM for up to 10 users is ₹29,999 a year

Pipedrive: Annual is paid upfront, at a discount

Trying it first

Facto Lite: Every module free for 60 days, with no card

Pipedrive: A free trial; billing details are needed to keep using it afterwards

See every price

Which one fits

Each is the better buy, somewhere.

Stay with Pipedrive if

  • Your team is all sales, and the pipeline is the whole job
  • You want email synced into the CRM
  • You rely on integrations from a large marketplace
  • You want automations with conditions and delays that you build yourself

Choose Facto Lite if

  • You quote Indian customers with GST and want that inside the CRM, not an add-on
  • You want one price for the sales team that holds until 10, 50 or 100 users
  • You also want tasks or payroll for the rest of the business
  • Your team follows up by phone and WhatsApp more than by email

Pipedrive is built around one idea: a sales pipeline you can see, with deals moving from stage to stage. It does that well, and it has a large marketplace of integrations. Facto Lite's CRM is built for Indian small businesses in particular, with quotations and GST inside it and a price set per team rather than per seat.

What to weigh in a Pipedrive alternative

Three things decide it for most small teams.

  • How you're billed. Pipedrive charges per seat, and by its own help centre a seat is billed whether or not anybody is assigned to it. Facto Lite charges one price for a band of users.
  • How quotations are made. In Pipedrive, quotes and proposals come from Smart Docs, which is included on its Premium and Ultimate plans, sold as an add-on on Lite and Growth, and needs Google Drive, OneDrive or SharePoint connected. In Facto Lite, quotations are part of the CRM module.
  • How your team works. Pipedrive syncs email from its Growth plan and connects to hundreds of tools. Facto Lite has no email inbox and no API for pushing leads in. If your team sells by email and runs on connected tools, that matters a lot.

What the CRM costs as the team grows

This is Facto Lite's CRM price at four team sizes, straight from our pricing page. We don't print Pipedrive's prices; its own page has them, per seat.

TeamBandCRM a month
6 peopleUp to 10 users₹2,999
12 peopleUp to 50 users₹5,999
40 peopleUp to 50 users₹5,999
75 peopleUp to 100 users₹9,999

A 12-person sales team in Coimbatore pays ₹5,999 a month, and keeps paying that until its 51st user. Multiply your own seat count by Pipedrive's plan price and you'll see quickly which way it falls for your team. For a small team on a lower plan, add Smart Docs if you want quotes.

Where Pipedrive is the better buy

If your whole business is sales, and the pipeline is the screen your team lives on, Pipedrive is hard to beat. Its automations have delays and conditions, and its email sync keeps every conversation on the deal. Facto Lite runs in the phone's browser and installs to the home screen, but it isn't in the app stores.

Facto Lite is the better buy when quoting with GST is a daily job, when follow-ups happen on the phone and WhatsApp more than by email, and when the same business also wants tasks or payroll on one login. The guide to making a quotation covers what a GST quote needs. If payroll is on the list too, the PF and ESI calculator shows the maths the HR & Payroll module runs.

Sources

What this page says about the other product comes from its maker's own pages, each checked on 24 Sep 2026:

Products and plans change. Check the current page before you decide, and tell us if something here has gone out of date.

Questions

Asked often, answered here.

How is Pipedrive priced compared with Facto Lite?

Pipedrive charges per seat, whether the seat is assigned or not, by its own help centre; we don’t quote its prices. Facto Lite’s CRM is ₹2,999 a month for up to 10 users and ₹5,999 for up to 50.

Can Facto Lite make quotes without an add-on?

Yes. Quotations are part of the CRM module. Each line has a GST rate, the PDF prints both GSTINs, and the customer gets a link to view it.

Does Facto Lite connect to other apps?

Not through an API yet. Leads come in from web forms, by hand or from an Excel or CSV import. If your sales process runs on many connected tools, Pipedrive’s marketplace is the stronger choice.

Try it on your own team for sixty days.

Tasks, CRM and HR & Payroll, with no card. Keep the sheet running beside it for the first month and compare. Or see it first on a half-hour walkthrough.